A Tale of 2 Business Cards
Posted 12-07-2007 at 02:08 PM by stiney51
Updated 12-07-2007 at 02:13 PM by stiney51
I've been working on a new business card design for our company for a while off and on (low priority) and finally finished it. Had the quote in hand, samples etc, approval of the design etc. and bam! "can we do a different card for these employees?"
Sure.
Enter the new problem. Here I have a design done for the parent company (The Mercantile Group) and now I have to come up with a new card for the sub company (Pure Hockey) that has its own look and style but tied in with the original design.
My solution? Same card back for one and similar colors for 2. Keep the fonts close enough. I'm pretty happy with the results on the computer, but we'll see what the printed versions look like. Going with a "silk" instead of a flat stock and putting a dull varnish over everything since there's so much ink coverage.
Comments are welcome since they haven't gone to print yet.