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I would get some stock photography from someplace like Dreamstime.com or iStockphoto.com that is related to what you are presenting.
Also, my personal opinion is sometimes its best to keep it simple. Kinda like the old K.I.S.S. saying. Less is sometimes more. Keep colors simplified. Just because you have the option for 4-color printing doesn't mean you need to use all colors availale. Use brighter colors like reds and yellows to draw your eye to areas of importance.
Regarding fonts... try to just use 2 different fonts at most and make them contrasting such as one serif and one sans-serif or one with that is thick and one that is thin etc. Maybe look for a font that makes that "Easy$aver Pages" more exciting. I think that should stand out more and grab more attention. Why not apply an outline to it as well to match the text below? Also, when using red on fonts that are small... I would skip drop shadows... it makes text hard to read as the black and red are very close in hue to the eye.
I would grab a magazine somewhere related to health etc. and look at the ads in it. That should spark some ideas as well.
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-Dean aka Synthetic Tone

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